Mobile performance marketing

We're experts in the field of mobile performance marketing, having worked with clients since 2014.

Our service enables you to attract new target audiences for both iOS and Android mobile apps, boost your app installs and increase your in-app conversion rate. We work with ad networks, app stores and analytics

Challenge us!

We're one of the first mobile marketing agencies. Our experts are now pulling together their efforts to promote mobile apps on any market: App Store SEO, paid traffic acquisition and mobile analytics.

Our proprietary ASO technology can help dozens of apps get to the top of search results in any niche.

Radomir Novkovych
Head of Netpeak RadASO

Awards and achievements

Our clients

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Mobile performance marketing is a marketing approach that relies on data to acquire and engage users on mobile devices, with the ultimate goal of achieving specific and measurable results for your app or mobile website. This strategy involves targeting the right audience, implementing effective marketing strategies, and optimizing campaigns to achieve your desired goals.

How we do Mobile performance marketing

Boost app installs

We utilize tools to increase organic traffic and boost your paid app installs.

Engage users

We deploy creative solutions, create engaging descriptions for your ads to attract more customers, and increase your conversion rate from page views to app installs.

Re-engage inactive users

We utilize customer segmentation strategies, increase MAU/DAU ratio.

Increase in-app conversion rate

We set up personalized ad campaigns and push notifications. In addition to that, we also provide recommendations on how to increase the conversion rate of free trials to paying customers.

Mobile Performance Marketing Tools

ASO (App Store Optimization)

  • We can help you increase organic traffic and app installs.
  • We can increase your search visibility and search rankings in the Google Play Store and Apple App Store.
  • We work with locales in both Cyrillic and Latin scripts.
  • We provide a financial guarantee: you only pay for organic installs.

Mobile App Advertising

  • We can help you to set up and optimize mobile advertising campaigns as well as in-app CPI, MAU/DAU, ROI.
  • We can optimize conversion and transaction rates.
  • We can increase paid traffic from Google Ads, Apple Search Ads, Facebook, Instagram, myTarget and other popular advertising platforms.

Mobile App Analytics

  • We can work with the following ad platforms: Flyer, Adjust, Firebase, Branch, Facebook SDK.
  • We can set up In-App conversion tracking and Deep Linking.
  • We can track customer journey from ad click to conversion.

App Store optimization stages

Free consultation
Thank you for reaching out. You have taken the first step towards a fantastic marketing campaign.

Our expert will contact you within 1 business day to answer all of your questions.

Let's begin our journey 😉
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Planning

  • Competitor and market analysis.
  • Defining your target audience.
  • Keyword research for all necessary regions and locales.
  • Analytics setup.
  • Setting KPI targets.

Advertising campaign setup and A/B testing

  • Low budget ad campaign launch.
  • Targeting testing.
  • Creative solutions testing.
  • App store image design testing (icon title, app name and description).

Analysis of results and implementing best practices

  • Flexible ad schedule (specific dates and times).
  • Different formats such as banner ads, videos and native ads.
  • Real-time data to process requests promptly.

Ongoing review and campaign optimization

  • Analytics: tracking campaign performance with metrics such as retention rate, uninstall rate, LTV, DAU and MAU ratios.
  • Detailed reporting on ad campaign performance.
  • Creative solutions, advertising networks, targeting performance analysis.

Tools and Technologies

Netpeak mobile search algorithm
Advertising platforms
Mobile app analytics tools

Our proprietary keyword research algorithm for various locales allows us to achieve prompt results in ASO. Without using incentivized traffic.

Apple Search Ads allows marketers to advertise their apps on the App Store.
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‍Google Ads is an advertising platform developed by Google, where advertisers can display their ads within the Google ad network.
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‍Facebook: personalized ads for mobile users of the world's biggest social media site.

‍Instagram ads are posts or stories that appear on the users' Instagram feeds with flexible targeting options.

‍YouTube: mobile app advertising on the most renowned video hosting service with flexible targeting and various formats.

AppsFlyer is one of the most popular tracking tools for mobile apps, which has a proven track-record of delivering results. It can collect data from almost any advertising system, has a wide range of capabilities including: attribution, marketing analytics, fraud protection, deep linking, custom audiences and data flows.

‍Adjust is another popular mobile app tracker that allows you to work with APIs, measure organic installs, and automate your ad campaigns.

‍Firebase is a free analytics system for mobile apps owned by Google. This can be used for advertising platforms such as Google Ads, YouTube, Google Play.

‍Facebook SDK is a free mobile app analytics tool for Facebook and Instagram traffic.

Our cases

+272%

impressions

Photo Transfer success story: impressions growth by 272%

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+25%

installations

Monobank success story: how to increase free installations by 25% using ASO

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+74

impression growth

OLX success story: increase of impressions to 74% with ASO services

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What our clients have to say

Free consultation

Great! Thank you for reaching out. You have taken the first step towards a fantastic marketing campaign.

Our expert will contact you within 1 business day to answer all of your questions.

Let's begin our journey 😉
Oops! Something went wrong while submitting the form.
Lierika Nemykina
Customer Operation Department Team Lead
Free consultation
Thank you for reaching out. You have taken the first step towards a fantastic marketing campaign.

Our expert will contact you within 1 business day to answer all of your questions.

Let's begin our journey 😉
Oops! Something went wrong while submitting the form.